·????????Personally handles and activelysupervises the management of key accounts in each of the hotel’s revenuecontributing market segments.
個人處理及積極監(jiān)督管理酒店內主要收益市場分區(qū)。
·????????Where applicable, work closelywith the National Sales Office(s) to assist the team in optimizing revenuegeneration.
在適宜情況下,與國際部銷售人員合作協(xié)作團隊完成收益
·????????Develops strategies in securingor maintaining a preferred hotel status for global accounts andoptimizesrevenue contribution from HPGA, PGA, DGA, TGA accounts at property level.
為全球化收益建立確保及保持公司優(yōu)化利益,同時優(yōu)化公司部分HPGA, PGA, DGA, TGA的收益。
·????????Develops and executes effectivebusiness development strategies that will ensure a continued and sustainableprofitable growth for rooms as well as all revenue centers.
有效的發(fā)展商務策略確保房間銷售及收益中心的持續(xù)性增長。
·????????Responsible for a continuousassessment of pipeline accounts of each Sales Manager to evaluate its viabilityand potential.
負責對每一位銷售經(jīng)理的收入途徑的生存力及潛力進行持續(xù)性評估
·????????Cross sells other Shangri-LaHotels & Resorts.
與其他香格里拉酒店進行交叉銷售。
·????????Attends major travel functionsand promotional events to promote sales (rooms, catering, F&B and otherfacilities and services) for the hotel.
參加主要商務出行及有潛力的會議為酒店提升銷售(房間、婚宴,餐飲及其他設施和服務
·????Plans sales trips under the directionand approval of the DOS to major markets and calling on the accounts within thespecific market area.
在銷售總監(jiān)的指導及批準下,對主要市場及特定市場計劃進行銷售活動及電話銷售。
·????Analyzes market changes.? Under the direction of the DOS and DOBD,implements proactive programs to meet changes, i.e. changes brought about bypolitical, economic or competitive changes in the market place.
分析市場變化。在銷售總監(jiān)及業(yè)務發(fā)展總監(jiān)的指導下完成應對變化的銷售計劃,例如政府,經(jīng)濟活競爭酒店在商場中的變化。
·????Maintains a high level ofexposure for the hotel in major market area through direct sales, telephone,fax, and written communication.
通過指導銷售,電話,傳真及書寫溝通維持酒店在主要市場的高曝光率。
·????Actively supports andimplements group wide sales initiatives, e.g. Online bookings, AdvancedPurchase, Bonus Choice, Custom Stay, etc.
積極支持及完成團隊銷售活動,例如:線上預定,提前采購,返利銷售,定制銷售,等。
·????Participates and contributesinformation in the forecasting process to come up with an accurate forecast.
參與并對酒店精確銷售預測提供信息。
·????Implement sales policies andprocedures of the hotel and Shangri-La Hotels and Resorts.
完成香格里拉集團及酒店銷售政策及程序
·????Recommends contracted room ratestructure including but not limited to corporate rates, wholesale rates, longstay rates, group rates, etc. ensuring maximum revenue generation.
提出指導合同房價,包括但不限于公司協(xié)議價,大型團隊價,長住客合同價,團隊價等。
·????Through the use of theMarketing Report Suite (MRS) participates in the development of marketingstrategies for specific accounts or segments
·????Conducts site inspection.
進行實地考察。
·???? Supervises all aspects of familiarization groups including inquiry,coordination, and execution thereof.
監(jiān)督熟悉組織的各個方面,包括調查,協(xié)調和執(zhí)行。
·????Responsible forpost-familiarization group follow up such as sending thank you letter and fordeveloping potential clients database for future business opportunities.
對過去已熟悉的團隊負責跟進,類似于發(fā)送感謝信,為將來的生意發(fā)展發(fā)展?jié)撛诳蛻糍Y源。
·????Handles leads and inquiriesfrom RSOs and follows up accordingly with the events management team.
處理來自RSOs的要求,同時與會議管理團隊一起跟進。
·????Participate actively in theaccounts review meeting chaired by the DOS and attended by the GM & DOSM.
積極參加銷售總監(jiān)組織,市場銷售總監(jiān)、總經(jīng)理及銷售團隊參加的收益回顧會議。
·????Keeps abreast of current andfuture competitors’ products, pricing and sales programs and deploy resourcesto efficiently optimize RevPAR and achieve/maintain the leading marketposition.
掌握當前及未來競爭者的產品,價格及銷售計劃,并尋找資源完成每間可銷售房收入以達到/維護領導市場占有率。
·????Assists the DOS and DOBD todevelop and implement and keep current the various segments of the marketingcommunications plan relating to sales.
協(xié)助銷售總監(jiān)及業(yè)務發(fā)展總監(jiān)發(fā)展并完成保持現(xiàn)有市場溝通計劃相關銷售的部分。
·????Establishes and maintains filesof hit list accounts.
建立并維護公司大賬戶文檔。
·????Ensures that the Shangri-LaAccount Management is strictly adhered to,to achieve maximum productivitylevels.
·????Ensures compliance with SLIMDelphi standards and integrity of database.
·????確保銷售團隊符合SLIMDelphi標準及數(shù)據(jù)庫的完整性.
·????Be familiar with and use thesales & marketing software solutions i.e. Nexus, Meeting Broker, and IDeaSin managing the sales accounts and optimize all revenue opportunities.
熟悉應用市場銷售軟件的解決方案,例如Nexus, Meeting Broker,銷售管理帳戶的 Ideas,同時優(yōu)化所有收益機會。
·???? Builds positive working relationship with all departments of thehotel; ensures understanding of sales programs and the wants, needs, andexpectations??? of customers/guests.與酒店其他部門建立良好合作關系,確保了解銷售計劃,客戶的需求及期望。
·????Maintains positivecommunication with Regional Sales Offices, National Sales Offices, WRC, otherShangri-La properties and SLIM.
與地區(qū)銷售辦公室、全球銷售辦公室、WRC,其它香格里拉酒店及SLIM辦公室保持良好溝通。
·????Maintains active communicationand build teamwork amongst sales team and the other marketing departments, e.g.Events Management,Communication, and Reservations, in order to achievecommitment to the overall sales objective of the hotel.
同銷售團隊與其它市場部門保持積極溝通并建立團隊精神,例如會議銷售,公關機預定部完成酒店共同銷售目標。
·????Maintains open communicationwith DOSM , DOS, and General Manager.
與市場銷售總監(jiān),銷售總監(jiān),總經(jīng)理及酒店其他高級經(jīng)理保持暢通的溝通。