Job overview 職位概述
The Director of MICE will manage and provide day-to-day leadership to the MICE Team, respectively. As such, the Director of MICE is responsible for an effective lead conversion process, including steps such as enquiry handling, preparation of proposals, quotations, checking product information and customer requirements, and for successful event execution, which includes steps such as meeting/event planning, co-ordination with hotel operations and clients before, during and after each meeting/event.
宴會(huì)銷售總監(jiān)要分別管理和帶領(lǐng)宴會(huì)銷售團(tuán)隊(duì)。同樣的，宴會(huì)銷售總監(jiān)需負(fù)責(zé)有效率的獲取生意的過程，例如詢價(jià)處理、準(zhǔn)備報(bào)價(jià)書、檢查產(chǎn)品信息和客戶需求，以及活動(dòng)成功舉行，包括會(huì)議/活動(dòng)策劃，活動(dòng)前與酒店各部門和客人的協(xié)調(diào)工作，直到會(huì)議/活動(dòng)結(jié)束。
Duties and Responsibilities 工作職責(zé)
FINANCIAL RETURNS 財(cái)務(wù)回報(bào)
Develop deep understanding and knowledge of key sectors targeted by hotel and ensure products and services are ahead of competition to maximise lead conversion rate and guest satisfaction.
深入了解和認(rèn)識酒店的主要目標(biāo)行業(yè)，確保產(chǎn)品和服務(wù)領(lǐng)先于競爭對手從而使生意轉(zhuǎn)換率和客戶滿意度最大化。
Provide creative input into Meetings Product Development to maintain a point of differentiation by developing innovative product and revenue opportunities.
為會(huì)議產(chǎn)品開發(fā)提供創(chuàng)新想法，通過開發(fā)新產(chǎn)品和收益機(jī)會(huì)來保持差異化。
Ensure the timely follow-up and pursuit of strategic relationships with customers and stakeholders in order to drive the highest levels of conversion and guest experience.
確保及時(shí)跟進(jìn)和追蹤客戶和酒店成員的戰(zhàn)略關(guān)系，從而將生意轉(zhuǎn)換率和賓客體驗(yàn)提高到最高等級。
Contribute actively to the compilation of annual business plan and strategic sales & marketing plans.
積極參與編制年度業(yè)務(wù)計(jì)劃和戰(zhàn)略銷售計(jì)劃。
Conduct and/or assist the sales team with customer negotiations.
指導(dǎo)或協(xié)助銷售團(tuán)隊(duì)與客戶進(jìn)行談判。
Manage contract signing process
管理合同簽署過程。
Ensure timely delivery of Master Invoice to customers and help with facilitating payment.
確保及時(shí)提供總賬單，促使客人結(jié)清費(fèi)用。
Complete forecasts, plans, and productivity reports for management.
為酒店管理層準(zhǔn)備各項(xiàng)預(yù)測、計(jì)劃和生產(chǎn)效率報(bào)告。
Participate in the preparation of the annual departmental operating budget and financial plans. Monitor budget and up sell products and services while minimising waste to increase revenue.
參與制定部門年度預(yù)算和財(cái)務(wù)計(jì)劃。監(jiān)督預(yù)算，追加銷售更多的產(chǎn)品和服務(wù)并避免浪費(fèi)，從而提高收益。
Negotiate food and beverage prices, function space, and hotel services within approved departmental booking guidelines
在部門預(yù)定規(guī)則允許的范圍內(nèi)，就食品和飲料的價(jià)格、活動(dòng)空間和酒店服務(wù)進(jìn)行談判。
PEOPLE 員工團(tuán)隊(duì)
Direct day to day conference/convention activities, plan and assign work, and establish performance and development goals for team members.
主管日常會(huì)議活動(dòng)，計(jì)劃并分配工作，為每個(gè)員工制定工作績效和職業(yè)發(fā)展目標(biāo)。
Provide effective leadership to fulfilment and events teams, including the ability to direct activities according to the relevant detailed SOPs.
為會(huì)務(wù)執(zhí)行和會(huì)議銷售團(tuán)隊(duì)提供有效的領(lǐng)導(dǎo)，包括根據(jù)相關(guān)的標(biāo)準(zhǔn)運(yùn)營程序提供活動(dòng)指導(dǎo)。
Enhance team performance through effective communication and coordination with other departments. Ensure appropriate staffing levels based on guest volume. Develop and sustain effective relationships with clients, maximizing satisfaction and on-sell opportunities.
通過其他部門的有效溝通以及與合作，提高團(tuán)隊(duì)的績效。根據(jù)業(yè)務(wù)量合理安排人員編制。發(fā)展和維護(hù)與客戶的關(guān)系，使客戶滿意度和銷售機(jī)會(huì)最大化。
Communicate to his/her superior any issues encountered and other relevant information.
當(dāng)遇到問題時(shí)與他/她的上司溝通和提供相關(guān)信息。
Ensure the team’s accurate and timely updating of all relevant record in the Sales and Catering System.
確保團(tuán)隊(duì)在銷售和宴會(huì)系統(tǒng)中準(zhǔn)確和及時(shí)的更新了所有活動(dòng)的相關(guān)記錄。
Organise training sessions, daily briefings and other meetings as required; ensure staff has the tools, training and equipment to carry out job duties.
按照要求組織培訓(xùn)課程，每日例會(huì)和其他會(huì)議，確保所有員工得到培訓(xùn)，并配備完成工作所需的工具和設(shè)備。
Conduct periodic formal reviews with the MICE Fulfillment Team and MICE Events Team on their targets and goals.
定期對會(huì)務(wù)執(zhí)行團(tuán)隊(duì)和會(huì)議銷售團(tuán)隊(duì)的目標(biāo)與業(yè)績進(jìn)行審核
Conduct Annual Performance reviews, set Key Performance Objectives and Personal Development plans in line with IHG standards and brand standards for each member of the team.
進(jìn)行年度績效考核，根據(jù)洲際酒店標(biāo)準(zhǔn)和品牌標(biāo)準(zhǔn)為每一位團(tuán)隊(duì)成員設(shè)定關(guān)鍵績效目標(biāo)和個(gè)人發(fā)展計(jì)劃。
Recommend and/or initiate salary, disciplinary, or other staffing/human resource-related actions in accordance with hotel or company rules and policies.
根據(jù)酒店或公司的規(guī)定和政策，對員工工資、工作規(guī)程或其他與人力資源相關(guān)的事務(wù)提出建議和初擬方案。
Act as escalation point for clients and members of the MICE Fulfillment Team and MICE Events Team and provide resolution to issues.
作為客人與會(huì)務(wù)執(zhí)行團(tuán)隊(duì)和會(huì)議銷售團(tuán)隊(duì)之間的協(xié)調(diào)人員，為他們提供解決問題的方法。
GUEST EXPERIENCE 賓客體驗(yàn)
Process customer inquiries in accordance to specified service standards.
根據(jù)特定的服務(wù)標(biāo)準(zhǔn)處理客戶的詢價(jià)。
Develop and deliver relevant documentation to the customer (e.g. proposal, contract, loyalty programmes, area attractions, restaurants, facility information).
建立和傳遞相關(guān)的文件給客戶（例如報(bào)價(jià)書、合同、忠實(shí)客戶計(jì)劃、本地景點(diǎn)、餐廳、設(shè)施信息）。
Prepare and guide the team onsite inspections, entertainment, familiarisations and other events for potential customers (when necessary); ensure all details of meetings and conventions are in compliance with hotel standards, including room set-ups, staging, lighting, audio-visual, traffic flow, menus, décor, entertainment, group room blocks, transportation, billing instructions and VIP services.
準(zhǔn)備和帶領(lǐng)潛在客戶參觀酒店，環(huán)境，以及其他活動(dòng)設(shè)施，確保會(huì)議的所有細(xì)節(jié)都符合酒店標(biāo)準(zhǔn)，包括會(huì)議室布置，舞臺，燈光，視聽設(shè)備，客流，菜單，裝飾，環(huán)境，團(tuán)體住宿預(yù)訂，交通，收費(fèi)條款和貴賓服務(wù)。
Assign appropriate designated Event personnel based on the event requirement.
根據(jù)活動(dòng)要求分配合理的會(huì)務(wù)人員跟進(jìn)。
In the pre-event planning process, consult with the meeting planners to identify optimal meeting room configuration, recommendation on meeting/break flow, menu planning, food & beverage coordination, table arrangements, decoration options, etc. to improve meeting efficiency and productivity.
在活動(dòng)策劃階段，與會(huì)議策劃人協(xié)商確定最佳的會(huì)議室配置，推薦茶歇時(shí)間，菜單制定，食物與飲品的搭配，會(huì)議擺桌安排及會(huì)場布置等，從而提高會(huì)議效率和生產(chǎn)力。
Ensure the team meets with each meeting planner daily to debrief on daily events, review consumption, bill and any exceptions to contracted billing and review estimates of final billing.
確保團(tuán)隊(duì)會(huì)見每一位會(huì)議策劃人，匯報(bào)當(dāng)日的活動(dòng)情況，回顧活動(dòng)的消費(fèi)，賬單和合同外的消費(fèi)，從而審核最終的賬單。
Plan and conduct pre-event meetings with clients and catering staff to determine potential enhancements to the guest experience.
在活動(dòng)前策劃并召開客戶與員工會(huì)議，發(fā)掘提升賓客體驗(yàn)的潛在機(jī)會(huì)。
Analyse and action against client satisfaction surveys to improve services and identify further business opportunities.
進(jìn)行客戶滿意度調(diào)查與分析，從而提高服務(wù)質(zhì)量并獲得更多合作機(jī)會(huì)。
RESPONSIBLE BUSINESS 企業(yè)責(zé)任
Identify operational problems that reduce the effectiveness of marketing activities and overall hotel sales performance and work with appropriate department on solutions.
確保降低影響營銷活動(dòng)有效性和酒店整體銷售業(yè)績的運(yùn)營問題發(fā)生幾率，并與相關(guān)部門商量解決方案。
Develop awareness and reputation of the hotel and the brand in the local community.
提高酒店和品牌在當(dāng)?shù)氐闹扰c聲譽(yù)。
Perform other duties as assigned.
完成其他分配的工作。
ACCOUNTABILITY 責(zé)任
This is a top level position in a full service luxury, resort, or major flagship hotel with high volume catering, banquet, and/or convention facilities. May manage professional level and administrative MICE Fulfillment and Events team members.
這是在一個(gè)擁有多數(shù)的宴席、宴會(huì)和會(huì)議設(shè)備，提供全方位服務(wù)奢侈的及度假型的或重要的旗艦酒店的高級的職位。需管理專業(yè)級別人員、會(huì)務(wù)執(zhí)行和宴會(huì)團(tuán)隊(duì)人員。
Performance of this role should be measured by the following key metrics:
根據(jù)以下指標(biāo)衡量此職位的表現(xiàn)：
Key Performance Objectives set annually (as per IHG policy).
每年制定的工作目標(biāo)（根據(jù)洲際酒店的政策）。
Process compliance as indicated in the hotel’s Standard Operating Procedures.
工作流程符合酒店的標(biāo)準(zhǔn)運(yùn)營程序。
Lead service standards.
詢價(jià)服務(wù)標(biāo)準(zhǔn)。
Proposal quality.
報(bào)價(jià)書準(zhǔn)確性。
Lead handover quality.
活動(dòng)交接準(zhǔn)確性。
Lead conversion rates.
詢價(jià)活動(dòng)成功率。
Customer feedback/satisfaction.
客戶反饋/滿意度。
Repeat sales and upsale.
回頭客銷售和提高業(yè)績。
QUALIFICATIONS AND REQUIREMENTS 任職要求
1.Degree or Diploma. A minimum of one year of relevant experience or equivalent work experience in team management, and 2 - 5 years of relevant experience in customer relations and/or event management in Hospitality or a related service industry, F&B /Banquet Operations experience preferred.
大專及以上學(xué)歷。至少1年團(tuán)隊(duì)管理的相關(guān)工作經(jīng)驗(yàn)或同等工作經(jīng)驗(yàn)，2-5年的酒店業(yè)或相關(guān)服務(wù)業(yè)的與客戶溝通的相關(guān)經(jīng)驗(yàn)或者活動(dòng)管理經(jīng)驗(yàn)，有餐飲或宴會(huì)運(yùn)營經(jīng)驗(yàn)更佳。
2.Expected to possess the following skills:
期望具備以下技能：
Experience and knowledge of establishing and mentoring an office based sales team.
有建立和管理銷售部門的經(jīng)驗(yàn)和知識。
Good communication and negotiation skills.
良好的溝通與談判能力。
Ability to take initiative, adapt to change, meet deadlines and commitments, and complete tasks and projects as required.
能夠積極的在所給期限內(nèi)完成各項(xiàng)要求的工作，適應(yīng)性強(qiáng)。
Strong organizing skills and planning skills.
較強(qiáng)的組織和策劃能力。
A high level of knowledge pertaining to policy and procedure and communicates knowledge effectively to all personnel when applicable.
熟知酒店的政策與程序并且能夠有效的與各部門溝通。
Demonstrates clear and effective verbal and written skills for the purpose of obtaining and conveying information to clients, technicians, management and team members as well as producing reports.
有較強(qiáng)的語言表達(dá)與書寫能力，能夠清晰準(zhǔn)確地獲取和傳達(dá)信息給客人、技術(shù)人員、管理層以及團(tuán)隊(duì)成員，并能將信息整理成報(bào)告
Excellent PC skills (including MS Office).
出色的電腦操作能力（包括微軟辦公軟件）。
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