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崗位描述： 您的職責(zé)是在遵循凱悅酒店集團(tuán)的企業(yè)戰(zhàn)略及品牌標(biāo)準(zhǔn)的前提下，保持所在部門的高效營運(yùn)，并滿足員工、客人及酒店業(yè)主的期望。 為酒店的營銷與銷售員工提供內(nèi)部及外部的市場情報，為決策提供足夠的信息支持，使之能促進(jìn)酒店的總體收入增長并帶來積極的盈利。 崗位職責(zé)： 1 制定全年渠道營運(yùn)目標(biāo)和計劃，根據(jù)市場發(fā)展訂制線上營銷推廣計劃 2 負(fù)責(zé)平臺的搭建和運(yùn)維，運(yùn)營維護(hù)自有渠道，監(jiān)測和管理所有OTA渠道的內(nèi)容、產(chǎn)品等 3 配合各渠道的營銷熱點(diǎn)完成產(chǎn)品選擇，資源協(xié)調(diào)，后臺配置等保證活動順利進(jìn)行，達(dá)成推廣收益 4 優(yōu)化店鋪及商品的點(diǎn)擊率、流量、轉(zhuǎn)化率、復(fù)購率等，實(shí)現(xiàn)營銷目標(biāo) 5 分析和挖掘市場需求，尋求新的營銷方式和營銷工具的使用，對酒店收益形成增量 6 制作詳盡的月度報告，包括各個維度分析，效果評估以及改進(jìn)計劃 7 優(yōu)化官方自有平臺和渠道表現(xiàn) 8 收集信息，分析競對及行業(yè)信息，為公司制定整體策略提供依據(jù) 任職條件： 最好擁有戰(zhàn)略營銷或酒店/旅游管理的本科或?qū)？茖W(xué)歷；至少兩年營銷經(jīng)理或營銷分析師工作經(jīng)驗；必須具有戰(zhàn)略眼光及良好的解決問題、行政管理和人際交往能力。 要求：熟悉凱悅系統(tǒng)和體系，擁有不低于2年的凱悅系酒店品牌工作背景 薪資面議

PRINCIPAL RESPONSIBILITIES 主要職責(zé) §??Assist Director of E-Commerceto create individual marketing plans for thehotelto drive revenue across all online customers segments 協(xié)助電子商務(wù)總監(jiān)為每酒店建立個別的市場推廣計劃來提高在線客戶市場的收益. §??Supervise online marketing campaigns withapproved online agency. 監(jiān)督并授權(quán)網(wǎng)絡(luò)媒介進(jìn)行的市場推廣活動。 §??Research and develop promotions/partnerships withlocal attractions to further hotel’s web presence and online revenue, andnegotiate on behalf of the hotels in the region for new online marketinginitiatives. 通過與當(dāng)?shù)鼐包c(diǎn)合作，開發(fā)促銷計劃，伙伴以增強(qiáng)酒店網(wǎng)頁的內(nèi)容及在線收益，并代表酒店在本地洽談新的在線市場推廣。 §??Locate and add our hotel to new partner marketinglinking opportunities. 把握適當(dāng)時機(jī)向新合作伙伴推廣并準(zhǔn)確定位。 §??Plan and execute tactical marketing plan throughstrategic third party channels according to brand strategies. 依據(jù)品牌戰(zhàn)略，通過第三方渠道，制定并執(zhí)行具體的市場推廣計劃。 §??Maintain ongoing communication with key local andregional third party accounts. 維持與現(xiàn)有本地區(qū)域內(nèi)關(guān)鍵客戶的溝通。 §??Manage the development, execution and tracking ofoffers on the LHG CRM marketing tool. 在LHG集團(tuán)溝通工具方面的管理，執(zhí)行并記錄所有特別促銷。 §??Design marketing strategies to drive stay-relatedrevenue, as well as offers that will generate repeat business for participatinghotel. 設(shè)計市場推廣戰(zhàn)略以增加入住的收益，并為參加該活動的酒店產(chǎn)生持續(xù)的收益。 §??Own the development and implementation ofpromotional offers to ensure timelines to market. 發(fā)展和運(yùn)用促銷計劃以確保市場推廣中的時效性。 §??Liaise with hotel operations teams onimplementation of offers. Ensure offers are properly tagged and are beingtracked. 在具體促銷計劃上與酒店運(yùn)作部門協(xié)調(diào)。確保所有促銷價格被正確標(biāo)記和追蹤。 §??Track, measure and provide analysis on successrate and “Return on Investment” to ensure we optimize on all future offers. 追蹤，衡量并針對投資報酬率提供分析，及時調(diào)整酒店未來的定價。 §??Owen rolling online promotional marketing plansand schedules for the hotel. 負(fù)責(zé)制定酒店網(wǎng)絡(luò)市場推廣計劃及時間表。 §??Analyze user behavior on Special Offer Pages andDestination Sites to help optimize on initiatives going forward. 通過特別促銷網(wǎng)頁及目的地網(wǎng)站分析用戶行為，提出意見優(yōu)化并提高工作效率。 §??Perform anyduties assigned by the Management deemed necessary. 執(zhí)行任何管理層委托的工作。

Essential Job Functions: ? 首要工作職能：?? ? ? ? Reporting to the Director of MICE & Catering, responsibilities and essential job functions include but are not limited to the following: ?? 直屬于團(tuán)隊會務(wù)/宴會銷售總監(jiān)，責(zé)任與首要工作職能包括但不僅限于以下幾點(diǎn)： ? ? To ensure that hotel contracts are contracted by required time lines. 根據(jù)客戶的需要，及時準(zhǔn)備合同。? ?? ? To maintain the highest standards of professionalism, ethic and attitude towards client and colleagues as an ambassador of Fairmont Peace Hotel. 擔(dān)任費(fèi)爾蒙和平酒店的大使，對客戶和同事保持最高標(biāo)準(zhǔn)的職業(yè)精神、道德和態(tài)度。 ? To prepare monthly and review account managers?“Hit list”?of competitor key accounts as part of key objectives to convert these accounts to Fairmont Peace Hotel. Submit to DOMS for review. To monitor conversion rate of these. 每月準(zhǔn)備并審核銷售經(jīng)理的競爭對手大客戶的“黑名單”，并作為將這些客戶轉(zhuǎn)變?yōu)橘M(fèi)爾蒙和平酒店客戶的主要目標(biāo)的一部分。提交給DOSM審核。監(jiān)測這些客戶的轉(zhuǎn)化率。 ? To review on monthly basis profile of meetings & events accounts database based on room night production, average rate to ensure accounts are achieving room night production requirements. Update Director of Sales & Marketing on account fluctuations. 每月根據(jù)用房數(shù)和平均房價審核會議與統(tǒng)籌客戶數(shù)據(jù)庫狀態(tài)，以確?？蛻暨_(dá)到用房數(shù)要求。向市場銷售總監(jiān)匯報客戶波動情況。 ? To recommend and prepare master list of yearly sales blitz requirements for the hotel based on meetings and events rate offers within local market and nearby feeder markets. 根據(jù)當(dāng)?shù)厥袌龊透浇鼇碓词袌鰞?nèi)的會議與統(tǒng)籌價格，為酒店建議和編制年度銷售要求總清單。 ? To attend coordination meetings as required by Fairmont Peace Hotel standards, which will be reviewed from time to time. 按照費(fèi)爾蒙和平酒店標(biāo)準(zhǔn)要求參加協(xié)調(diào)會議，要經(jīng)常審核協(xié)調(diào)會議。 ? To follow through from initial negotiations thru departure and to be the co-ordination contact for of all Meeting & Events at Fairmont Peace Hotel. 堅持有始有終的談判原則，成為費(fèi)爾蒙和平酒店所有會議與統(tǒng)籌的協(xié)調(diào)聯(lián)系人。 ? To develop Creative Themes events from time to time together with Director of Sales, Assistant Director of Sales for potential customer’s request. 經(jīng)常與銷售總監(jiān)和副總監(jiān)為潛在的客戶要求策劃有創(chuàng)意的主題活動。 ? To assist DOM to identify sources of group on Meetings & Events business to the hotel and establish solicitation programs to maximize sales. 協(xié)助DOM確定酒店的會議與統(tǒng)籌業(yè)務(wù)源，制定推銷計劃，最大限度地提高銷售。 ? To help identify sources of new individual business and direct resources to secure them. 幫助確定新個體業(yè)務(wù)源和直接資源以對它們進(jìn)行保護(hù)。?? ? ? To participate in development of marketing plan, sales action plan, profit plan, and marketing audits.?參與制定市場計劃、銷售行動計劃、利潤計劃和市場審計。 ? ? Additional responsibilities, as outlined by Director or Assistant Director. 由總監(jiān)和副總監(jiān)概述的額外的責(zé)任。

崗位職責(zé) 1.了解酒店收益的組成，并以此去評估本地客戶和集團(tuán)的生意，便于為未來價格設(shè)置和磋商提供數(shù)據(jù)； 2.留意競爭對手所有收入部門的定價，了解本地市場的動態(tài)和需要的產(chǎn)生，并推薦適當(dāng)有關(guān)酒店定價和市場組合策略的行動給收入室工作團(tuán)隊； 3.通過對歷史數(shù)據(jù)和當(dāng)前預(yù)訂的分析，監(jiān)控并確定市場需求并作出重大生意決策； 4.管理所有預(yù)訂渠道。 崗位要求 1.3年以上同崗位工作經(jīng)驗； 2.英語口語及書面表達(dá)能力優(yōu)秀； 3.具有同行酒店銷售信息收集及分析能力; 4.具有IHG品牌酒店工作經(jīng)驗。

Essential Job Functions: 首要工作職能： ? To achieve the monthly budget/forecast whichever is higher for the hotel, for Business Travel segment. 為酒店和公司客戶銷售實(shí)現(xiàn)更高的月預(yù)算/預(yù)測。 To ensure that customer satisfaction is the key driver for all sales initiatives and strategies.??? 確保顧客滿意度是所有銷售舉措和戰(zhàn)略的主要動力。 To ensure a high level of exposure both within the hotel and in local market areas through direct sales solicitation, telephone contacts and written communications. 通過直接推銷、電話聯(lián)系和書面通信來確保在酒店內(nèi)和當(dāng)?shù)厥袌鰠^(qū)域內(nèi)的高度曝光率。 To ensure standards of excellence in performance is achieved both within sales related responsibilities and as an ambassador for sales with other team players throughout the hotel. 確保在銷售相關(guān)責(zé)任內(nèi)和與整個酒店的其他銷售團(tuán)隊一起擔(dān)任銷售大使實(shí)現(xiàn)卓越績效標(biāo)準(zhǔn)。 To ensure that hotel contracts are contracted by required time lines. 根據(jù)客戶的需要，及時準(zhǔn)備客人合同。 To maintain the highest standards of professionalism, ethic and attitude towards client and colleagues as an ambassador of Fairmont Peace Hotel. 擔(dān)任上海和平飯店的形象大使，對客戶和同事保持最高的職業(yè)精神，道德和態(tài)度。 To maximize daily sales call into the field where leadership examples drive sales effectiveness with team players. 最大限度地增加該領(lǐng)域（領(lǐng)導(dǎo)模范與團(tuán)隊共同推動銷售效率）內(nèi)的日常銷售拜訪。 To prepare monthly and review account managers “Hit list” of competitor key accounts as part of key objectives to convert these accounts to Fairmont Peace Hotel. Submit to DOS for review. To monitor conversion rate of these. 每月準(zhǔn)備并審核銷售經(jīng)理的競爭對手大客戶的名單，并作為將這些客戶轉(zhuǎn)變和平飯店的客戶的主要目標(biāo)的一部分。提交給DOS審核。監(jiān)測這些客戶的轉(zhuǎn)化率?！?To review on monthly basis profile of meetings & events accounts database based on room night production, average rate to ensure accounts are achieving room night production requirements. Update Director of Sales on account fluctuations. 每月根據(jù)用房數(shù)和平均房價審核會議與統(tǒng)籌客戶數(shù)據(jù)庫狀態(tài)，以確?？蛻暨_(dá)到用房數(shù)要求。向銷售總監(jiān)匯報客戶波動情況。 To recommend and prepare master list of yearly sales blitz requirements for the hotel based on Business Travel and Group rate offers within local market and nearby feeder markets. 根據(jù)當(dāng)?shù)厥袌龊透浇鼇碓词袌鰞?nèi)的公司及會議客戶的需求統(tǒng)籌價格，為酒店建議和編制年度銷售要求總清單。

§ SCOPE 范圍 Produces Public Relations Plan which promotes and maintains good publicrelations in order to maintain the prestigious image of the hotel. Dutiesinvolve planning, directing, controlling, coordinating and participating in allPublic Relations activities. 制作公關(guān)計劃，促進(jìn)和保持良好的對外關(guān)系，以保持酒店的聲望。具體任務(wù)包括計劃、指導(dǎo)、管理、協(xié)調(diào)和參與所有公關(guān)活動 PRINCIPAL RESPONSIBILITIES 主要職責(zé) ·??????????Develops media contacts, plans press conferences andother press activities. Acts as hotel’s liaison with media to promote goodpublicity and counteract bad publicity. 與媒體人士聯(lián)系，策劃新聞發(fā)布會以及其它新聞活動。代表酒店與媒體聯(lián)系，以促進(jìn)良好的公關(guān)形象，抵銷一切不良影響。 ·??????????Develops and organizes promotional activities,coordinates with departments concerned; invites VIPs and media to promotionalactivities; prepares and issues press releases 開發(fā)和組織促銷活動，與相關(guān)部門協(xié)調(diào)，邀請嘉賓和媒體參與促銷活動，準(zhǔn)備并進(jìn)行新聞發(fā)布。 ·??????????Establishes sales leads from the study ofmagazines, newspapers and form personal contacts; coordinates sales leads withBanqueting and Sales Departments 通過雜志、報紙和個人關(guān)系發(fā)現(xiàn)銷售機(jī)會，與宴會及銷售部就銷售機(jī)會進(jìn)行協(xié)調(diào)。 ·??????????Disseminates corporate press releases toappropriate local trade and consumer media 向合適的當(dāng)?shù)厣虡I(yè)和消費(fèi)者媒體發(fā)布公司的新聞。 ·??????????Establishes a programme for sending promotionalnews to trade publications on a regular basis releases covering special events,promotions, etc. 建立向行業(yè)出版物定期發(fā)送促銷新聞的機(jī)制，新聞內(nèi)容包括特別活動和促銷活動等。 ·??????????Prepares promotional press releases onpersonalities among guests and employees of the hotel and on newsworthy eventsin the hotel. 在酒店的客人和員工中及酒店內(nèi)開展的活動中公布促銷信息。 ·??????????Provides information to other departments onactivities within and outside the hotel which may be useful when dealing withguests. 向其它部門就酒店內(nèi)外的活動提供信息，這些信息可能會在與客戶交往中發(fā)揮作用。 ·??????????Accepts clients and media complaints, requests, andinquiries and coordinates handling with departments concerned. 接受客戶和媒體的投訴、申請和詢問，并協(xié)調(diào)相關(guān)部門進(jìn)行處理。 ·??????????Maintains good public relations by extendingpersonalized service to VIPs. e.g. following up on reservations for VIPs,assisting in greeting VIPs and groups upon their arrival, sending welcomeletter to VIP guests. 通過向貴賓提供人性化的服務(wù)保持良好的公共關(guān)系。例如，為貴賓的預(yù)訂提供后續(xù)服務(wù)，在貴賓及其隨行人員到酒店時協(xié)助歡迎活動，向貴賓贈送歡迎信。 ·??????????Maintains clipping files pertaining to the hotel(s)based on daily perusal of the media. 每日瀏覽媒體并保留與酒店相關(guān)的新聞剪輯。 ·??????????Maintains mailing list/contact file. 保管郵寄名單和聯(lián)絡(luò)檔案。 ·??????????Maintains hotel photo file. 保管酒店照片檔案。 ·??????????Develop hotel gifts and giveaways. 準(zhǔn)備酒店禮品和贈品。 ·??????????Builds profile within local market place throughattendance at various events and local market place. 通過參與當(dāng)?shù)厥袌龅母鞣N活動在當(dāng)?shù)厥袌錾蠘淞⒘己眯蜗蟆?·??????????Co-ordinateshotel photography when required. 如有需要，協(xié)調(diào)酒店的攝影活動。 ·??????????Monitorsawareness of competitor activities and use information when developing PR strategies. 觀察競爭對手的活動并利用此類信息發(fā)展公關(guān)戰(zhàn)略。 ·??????????Plansand coordinates sponsorship activities. 策劃和協(xié)調(diào)贊助活動。 ·??????????Workswith Director ofCommunications on manpowerplanning and management needs. 和傳媒總監(jiān)一起進(jìn)行人力規(guī)劃和管理需求。 ·??????????Workswith Director ofCommunications in thepreparation and management of the marketing budget. 和傳媒總監(jiān)一起編制和管理部門預(yù)算。 ·??????????Perform any duties assigned by the Managementdeemed necessary. 執(zhí)行任何管理層交付的工作。 § REQUIRED QUALIFICATIONS 資歷要求 Required Skills技能要求 ·??????????Demonstrated ability to interact withcustomers, employees and third parties that reflects highly on the hotel, thebrand and the Company. 具有代表酒店，品牌和公司與顧客，員工和第三方交往的能力。 ·??????????Problem solving, reasoning, motivating,organizational and training abilities. 具有解決問題，推理，號召，組織和培訓(xùn)能力。 ·??????????Proficient in the use of MicrosoftOffice. 精通微軟辦公軟件。 ·??????????Good English and Chinese writingskills. 良好的中英文寫作技能。 ·??????????Fluent in both English and Mandarin is a must, speaking other languages is a plus. ??? 能流利使用英文和中文，會其他語言尤佳。 Qualifications 學(xué)歷 ·??????????Bachelor’s degree in MassCommunications or related field.? 具有大眾傳播或相關(guān)領(lǐng)域的學(xué)士學(xué)位。 Experience 經(jīng)驗 ·??????????2-3 years ofrelevant working experience in the same position in a 5 star internationalbranded hotel orcomparable industry related experience. 具備在5星級國際品牌酒店2-3年相關(guān)的工作經(jīng)驗，或與此相當(dāng)?shù)墓ぷ鹘?jīng)驗。 Key Metrics 主要績效指標(biāo) ·??????????No. ofmonthly media exposure from news release, editorial or promotion activities 新聞稿，軟文介紹或促銷活動中得到的月度曝光數(shù)量。 ·??????????Success ofa PR event or promotion 公關(guān)或促銷活動的成功

1、八年以上奢華酒店品牌市場銷售工作經(jīng)驗 2、協(xié)助總經(jīng)理完成酒店所有與收入及市場銷售相關(guān)的工作并完成總經(jīng)理安排的相關(guān)工作 3、全面負(fù)責(zé)對銷售部，宴會銷售部，收益管理與預(yù)訂部，及市場傳訊部的管理工作 4、帶領(lǐng)酒店商務(wù)團(tuán)隊完成相關(guān)關(guān)鍵指標(biāo)，包括但不限于管理酒店的持續(xù)盈利能力,確保酒店的收益 ? ? ?和利潤，賓客滿意度達(dá)標(biāo)甚至超過標(biāo)準(zhǔn)要求 5、制定酒店年度/季度/月度預(yù)算預(yù)測與工作計劃，并有效的予以實(shí)施 6、參與開拓和實(shí)施酒店和部門的政策規(guī)定 7、制定開拓市場銷售戰(zhàn)略和促銷計劃，實(shí)時更具市場情況進(jìn)行調(diào)整 8、督導(dǎo)和推動市場銷售計劃的進(jìn)展和實(shí)施 9、為商務(wù)發(fā)展部設(shè)定清晰的工作目標(biāo)，實(shí)施員工個人技能的發(fā)展，業(yè)績的復(fù)核訓(xùn)導(dǎo)和培訓(xùn) 10、監(jiān)督和評估當(dāng)前發(fā)起的市場銷售活動以及市場動態(tài) 1. Above 8 Years in luxury hotels Sales working experience 2. Assist the General Manager to complete all workrelated to revenue and marketing of the? ? ? hotel, completing work assigned by the General Manager 3. Responsible for themanagement of Sales, Banquet Sales, Revenue Management,? ? ? Reservations, andmarketing communications 4. Lead the hotel businessteam to achieve relevant key indicators, including but not limited to? ? ? managingthe hotel's continued profitability, ensuring the hotel's revenue and profit,and guest? ? ? satisfaction to meet or exceed the standard requirements 5. Develop the hotel's annual /quarterly / monthly budget forecast and work plans,? ? ? implementing?themeffectively 6. Participate in developingand implementing hotel and departmental policies and regulations 7. Develop marketing strategiesand promotion plans to adjust to the market situation in real? ? ? time 8. Supervise and drive theprogress and implementation of marketing plans 9. Set clear objectives forbusiness development, implement personal skill development,? ? ? performance reviewtrainings and other trainings 10.Monitor and evaluatecurrent initiated marketing activities and market dynamics

1、至少8年奢華酒店、公關(guān)公司或高端消費(fèi)品行業(yè)經(jīng)驗，3年以上管理崗位經(jīng)驗 2、本科及以上學(xué)歷，市場營銷、傳播、新聞或相關(guān)專業(yè)；碩士優(yōu)先 3、具備頭部媒體關(guān)系管理經(jīng)驗，擅長在微信、微博、小紅書、臉書、Ins等平臺策劃爆款傳播 4、精通結(jié)合國際品牌標(biāo)準(zhǔn)與中國高凈值客群需求的奢華敘事策略 5、擅長品牌聲譽(yù)維護(hù)及高風(fēng)險事件的快速應(yīng)對策略 6、適應(yīng)多元文化團(tuán)隊協(xié)作，協(xié)調(diào)國際品牌標(biāo)準(zhǔn)與本土化需求 7、熟悉SEO/SEM優(yōu)化、內(nèi)容分析工具及客戶關(guān)系管理系統(tǒng) 8、擁有上海本地奢華媒體、KOL及政府/社區(qū)資源網(wǎng)絡(luò) 9、深刻理解上海奢華酒店行業(yè)格局，包括競品動態(tài) 1.?Minimum 8 years in luxury hospitality, PR agencies, or premium consumer brands, ? ? with?3+ years in aleadership role 2.?Bachelor’s degree in?Marketing, Communications, Journalism, or related field;? ? ? Master’s degree preferred 3.?Proven ability to managetop-tier media relationships and drive viral campaigns on? ? ? platforms likeWeChat, Weibo, Red Book, Facebook, Instagram, etc 4.?Skill in crafting luxurynarratives that align with global brand standards while? ? ? resonating with Chinese high-net-worth audiences 5.?Expertise in reputation protection and rapid response strategies for high-stakes? ? ? scenarios 6.?Ability to navigate multicultural teams and global-local brand balance 7.?Familiarity with SEO/SEM,content analytics tools, and CRM systems 8.?Established connectionswith Shanghai-based luxury media, KOLs, and? ? ? government/community stakeholders 9.?Deep understanding ofShanghai’s luxury hospitality landscape, including competitor? ? ? dynamics

1、擁有5年以上國際品牌酒店市場公關(guān)部工作經(jīng)驗 2、豐富的廣告媒體計劃和印刷生產(chǎn)知識 3、具有策略性、創(chuàng)造性及靈活性 4、熟悉了解酒店產(chǎn)品知識，以及相關(guān)活動 5、負(fù)責(zé)酒店所有產(chǎn)品的宣傳與推廣工作，包括但不限于客房，餐飲，宴會等 6、制定并執(zhí)行酒店的廣告預(yù)算和對外廣告發(fā)布 7、協(xié)調(diào)并執(zhí)行與酒店所有營運(yùn)部門的酒店活動和促銷的溝通計劃（如銷售，餐飲等） 8、與媒體建立良好的關(guān)系（出版物、廣播等），執(zhí)行酒店的市場宣傳活動 9、確保酒店主頁官微等網(wǎng)絡(luò)及社交媒體平臺信息準(zhǔn)確并及時更新 10、全面監(jiān)督酒店所有印刷產(chǎn)品以確保和集團(tuán)指導(dǎo)方針的一致性 1.?At least 5 years working experience in the Marketing and Public Relationsdepartment? ? ? of international brand hotels 2.?Strong knowledge ofadvertising media planning and printing production 3.?Strategic, creative and flexible 4.?Befamiliar with hotel product knowledge and related activities 5.?Responsiblefor the publicity and promotion of all products of the hotel, including but? ? ? notlimited to rooms, catering, banquets, etc 6.?Developand implement the hotel's advertising and external advertising budgets 7.?Coordinate and implement communication plans for hotel activities and promotions? ? ? (sales, catering, etc.) with all operating departments of the hotel 8.?Establish good relations with media (publications, broadcasts, etc.) andimplement? ? ? hotel marketing campaigns 9.?Ensure the hotel homepage, official weibo and other online and socialmedia platform? ? ? information is accurate and updated in a timely manner 10.?Fully monitor all printed products of the hotel to ensure consistencywith group? ? ? ? guidelines

崗位職責(zé)： 1.執(zhí)行市場推廣策略來增長酒店收益來源，提高酒店知名度； 2.制定并執(zhí)行酒店的所有活動，公共和媒體關(guān)系，忠誠度和渠道營銷以及其他市場推廣活動的全年計劃； 3.發(fā)展良好的媒體關(guān)系，策劃新聞發(fā)布會以及其他公關(guān)活動。代表酒店與媒體溝通，以促進(jìn)良好的公關(guān)形象，提高酒店知名度和抵消負(fù)面影響。 4.根據(jù)品牌標(biāo)準(zhǔn)，設(shè)計并制作酒店和市場推廣的宣傳印刷品； 5.管理酒店內(nèi)容管理系統(tǒng)，更新文字和圖像，優(yōu)化內(nèi)容質(zhì)量并準(zhǔn)確地呈現(xiàn)品牌標(biāo)準(zhǔn)； 6.管理酒店圖像數(shù)據(jù)庫包括官方酒店照片、活動照片和員工照片等，用于酒店推廣。 任職要求： 1.市場營銷、媒體或相關(guān)專業(yè)畢業(yè)優(yōu)先； 2.至少5年以上的市場傳訊工作經(jīng)驗，有奢華酒店同等職位以及社會新聞媒體工作經(jīng)驗者優(yōu)先； 3.擁有較強(qiáng)的觀察和應(yīng)變能力、優(yōu)秀的人際交往和協(xié)調(diào)能力、較強(qiáng)的社會活動能力。 薪資面議