·????????Personally handles and activelysupervises the management of key accounts in each of the hotel’s revenuecontributing market segments.
個(gè)人處理及積極監(jiān)督管理酒店內(nèi)主要收益市場(chǎng)分區(qū)。
·????????Where applicable, work closelywith the National Sales Office(s) to assist the team in optimizing revenuegeneration.
在適宜情況下,與國(guó)際部銷售人員合作協(xié)作團(tuán)隊(duì)完成收益
·????????Develops strategies in securingor maintaining a preferred hotel status for global accounts andoptimizesrevenue contribution from HPGA, PGA, DGA, TGA accounts at property level.
為全球化收益建立確保及保持公司優(yōu)化利益,同時(shí)優(yōu)化公司部分HPGA, PGA, DGA, TGA的收益。
·????????Develops and executes effectivebusiness development strategies that will ensure a continued and sustainableprofitable growth for rooms as well as all revenue centers.
有效的發(fā)展商務(wù)策略確保房間銷售及收益中心的持續(xù)性增長(zhǎng)。
·????????Responsible for a continuousassessment of pipeline accounts of each Sales Manager to evaluate its viabilityand potential.
負(fù)責(zé)對(duì)每一位銷售經(jīng)理的收入途徑的生存力及潛力進(jìn)行持續(xù)性評(píng)估
·????????Cross sells other Shangri-LaHotels & Resorts.
與其他香格里拉酒店進(jìn)行交叉銷售。
·????????Attends major travel functionsand promotional events to promote sales (rooms, catering, F&B and otherfacilities and services) for the hotel.
參加主要商務(wù)出行及有潛力的會(huì)議為酒店提升銷售(房間、婚宴,餐飲及其他設(shè)施和服務(wù)
·????Plans sales trips under the directionand approval of the DOS to major markets and calling on the accounts within thespecific market area.
在銷售總監(jiān)的指導(dǎo)及批準(zhǔn)下,對(duì)主要市場(chǎng)及特定市場(chǎng)計(jì)劃進(jìn)行銷售活動(dòng)及電話銷售。
·????Analyzes market changes.? Under the direction of the DOS and DOBD,implements proactive programs to meet changes, i.e. changes brought about bypolitical, economic or competitive changes in the market place.
分析市場(chǎng)變化。在銷售總監(jiān)及業(yè)務(wù)發(fā)展總監(jiān)的指導(dǎo)下完成應(yīng)對(duì)變化的銷售計(jì)劃,例如政府,經(jīng)濟(jì)活競(jìng)爭(zhēng)酒店在商場(chǎng)中的變化。
·????Maintains a high level ofexposure for the hotel in major market area through direct sales, telephone,fax, and written communication.
通過(guò)指導(dǎo)銷售,電話,傳真及書(shū)寫(xiě)溝通維持酒店在主要市場(chǎng)的高曝光率。
·????Actively supports andimplements group wide sales initiatives, e.g. Online bookings, AdvancedPurchase, Bonus Choice, Custom Stay, etc.
積極支持及完成團(tuán)隊(duì)銷售活動(dòng),例如:線上預(yù)定,提前采購(gòu),返利銷售,定制銷售,等。
·????Participates and contributesinformation in the forecasting process to come up with an accurate forecast.
參與并對(duì)酒店精確銷售預(yù)測(cè)提供信息。
·????Implement sales policies andprocedures of the hotel and Shangri-La Hotels and Resorts.
完成香格里拉集團(tuán)及酒店銷售政策及程序
·????Recommends contracted room ratestructure including but not limited to corporate rates, wholesale rates, longstay rates, group rates, etc. ensuring maximum revenue generation.
提出指導(dǎo)合同房?jī)r(jià),包括但不限于公司協(xié)議價(jià),大型團(tuán)隊(duì)價(jià),長(zhǎng)住客合同價(jià),團(tuán)隊(duì)價(jià)等。
·????Through the use of theMarketing Report Suite (MRS) participates in the development of marketingstrategies for specific accounts or segments
·????Conducts site inspection.
進(jìn)行實(shí)地考察。
·???? Supervises all aspects of familiarization groups including inquiry,coordination, and execution thereof.
監(jiān)督熟悉組織的各個(gè)方面,包括調(diào)查,協(xié)調(diào)和執(zhí)行。
·????Responsible forpost-familiarization group follow up such as sending thank you letter and fordeveloping potential clients database for future business opportunities.
對(duì)過(guò)去已熟悉的團(tuán)隊(duì)負(fù)責(zé)跟進(jìn),類似于發(fā)送感謝信,為將來(lái)的生意發(fā)展發(fā)展?jié)撛诳蛻糍Y源。
·????Handles leads and inquiriesfrom RSOs and follows up accordingly with the events management team.
處理來(lái)自RSOs的要求,同時(shí)與會(huì)議管理團(tuán)隊(duì)一起跟進(jìn)。
·????Participate actively in theaccounts review meeting chaired by the DOS and attended by the GM & DOSM.
積極參加銷售總監(jiān)組織,市場(chǎng)銷售總監(jiān)、總經(jīng)理及銷售團(tuán)隊(duì)參加的收益回顧會(huì)議。
·????Keeps abreast of current andfuture competitors’ products, pricing and sales programs and deploy resourcesto efficiently optimize RevPAR and achieve/maintain the leading marketposition.
掌握當(dāng)前及未來(lái)競(jìng)爭(zhēng)者的產(chǎn)品,價(jià)格及銷售計(jì)劃,并尋找資源完成每間可銷售房收入以達(dá)到/維護(hù)領(lǐng)導(dǎo)市場(chǎng)占有率。
·????Assists the DOS and DOBD todevelop and implement and keep current the various segments of the marketingcommunications plan relating to sales.
協(xié)助銷售總監(jiān)及業(yè)務(wù)發(fā)展總監(jiān)發(fā)展并完成保持現(xiàn)有市場(chǎng)溝通計(jì)劃相關(guān)銷售的部分。
·????Establishes and maintains filesof hit list accounts.
建立并維護(hù)公司大賬戶文檔。
·????Ensures that the Shangri-LaAccount Management is strictly adhered to,to achieve maximum productivitylevels.
·????Ensures compliance with SLIMDelphi standards and integrity of database.
·????確保銷售團(tuán)隊(duì)符合SLIMDelphi標(biāo)準(zhǔn)及數(shù)據(jù)庫(kù)的完整性.
·????Be familiar with and use thesales & marketing software solutions i.e. Nexus, Meeting Broker, and IDeaSin managing the sales accounts and optimize all revenue opportunities.
熟悉應(yīng)用市場(chǎng)銷售軟件的解決方案,例如Nexus, Meeting Broker,銷售管理帳戶的 Ideas,同時(shí)優(yōu)化所有收益機(jī)會(huì)。
·???? Builds positive working relationship with all departments of thehotel; ensures understanding of sales programs and the wants, needs, andexpectations??? of customers/guests.與酒店其他部門建立良好合作關(guān)系,確保了解銷售計(jì)劃,客戶的需求及期望。
·????Maintains positivecommunication with Regional Sales Offices, National Sales Offices, WRC, otherShangri-La properties and SLIM.
與地區(qū)銷售辦公室、全球銷售辦公室、WRC,其它香格里拉酒店及SLIM辦公室保持良好溝通。
·????Maintains active communicationand build teamwork amongst sales team and the other marketing departments, e.g.Events Management,Communication, and Reservations, in order to achievecommitment to the overall sales objective of the hotel.
同銷售團(tuán)隊(duì)與其它市場(chǎng)部門保持積極溝通并建立團(tuán)隊(duì)精神,例如會(huì)議銷售,公關(guān)機(jī)預(yù)定部完成酒店共同銷售目標(biāo)。
·????Maintains open communicationwith DOSM , DOS, and General Manager.
與市場(chǎng)銷售總監(jiān),銷售總監(jiān),總經(jīng)理及酒店其他高級(jí)經(jīng)理保持暢通的溝通。