Duties and Responsibilities工作職責(zé)
Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets
依照酒店的市場(chǎng)目標(biāo)開展公關(guān)活動(dòng)，與市場(chǎng)部門聯(lián)系，確定具體目標(biāo)市場(chǎng)并通過公關(guān)策略打入這些市場(chǎng)。
Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.
與媒體人士聯(lián)系，策劃新聞發(fā)布會(huì)以及其它新聞活動(dòng)。代表酒店與媒體聯(lián)系，以促進(jìn)良好的公關(guān)形象，抵銷一切不良影響。
Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases
開發(fā)和組織促銷活動(dòng)，與相關(guān)部門協(xié)調(diào)，邀請(qǐng)嘉賓和媒體參與促銷活動(dòng)，準(zhǔn)備并進(jìn)行新聞發(fā)布。
Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments
通過雜志、報(bào)紙和個(gè)人關(guān)系發(fā)現(xiàn)銷售機(jī)會(huì)，與宴會(huì)及銷售部就銷售機(jī)會(huì)進(jìn)行協(xié)調(diào)。
Disseminates corporate press releases to appropriate local trade and consumer media
向合適的當(dāng)?shù)厣虡I(yè)和消費(fèi)者媒體發(fā)布公司的新聞。
Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.
建立向行業(yè)出版物定期發(fā)送促銷新聞的機(jī)制，新聞內(nèi)容包括特別活動(dòng)和促銷活動(dòng)等。
Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel
在酒店的客人和員工中及酒店內(nèi)開展的活動(dòng)中公布促銷信息。
Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests
向其它部門就酒店內(nèi)外的活動(dòng)提供信息，這些信息可能會(huì)在與客戶交往中發(fā)揮作用。
Accepts clients and media complaints, requests, and inquiries and coordinates handling with departments concerned
接受客戶和媒體的投訴、申請(qǐng)和詢問，并協(xié)調(diào)相關(guān)部門進(jìn)行處理。
Coordinates all activities with the Sales Manager
與銷售經(jīng)理就所有活動(dòng)進(jìn)行協(xié)調(diào)。
Maintains good public relations by extending personalized service to VIPs. e.g. following up on reservations for VIPs, assisting in greeting VIPs and groups upon their arrival, sending welcome letter to VIP guests
通過向貴賓提供人性化的服務(wù)保持良好的公共關(guān)系。例如，為貴賓的預(yù)訂提供后續(xù)服務(wù)，在貴賓及其隨行人員到酒店時(shí)協(xié)助歡迎活動(dòng)，向貴賓贈(zèng)送歡迎信。
Coordinates guest lists and invitations for VIP receptions, luncheons, dinners, etc.
就貴賓接待、午餐、晚餐等的名單和請(qǐng)柬等進(jìn)行協(xié)調(diào)。
Maintains clipping files pertaining to the hotel(s) based on daily perusal of the media and provides same to General Manager, other departments, other hotels, corporate public relations, as appropriate
每日瀏覽媒體并保留與酒店相關(guān)的新聞剪輯，并視情將其呈送至總經(jīng)理、其它部門、其它酒店和公關(guān)部門。
Maintains mailing list/contact file
?保管郵寄名單和聯(lián)絡(luò)檔案。
Maintains hotel photo file
保管酒店照片檔案。
Liaises with Human Resource Manager on matters affecting corporate image
與人力資源經(jīng)理就影響公司形象的相關(guān)事宜進(jìn)行聯(lián)系。
Develop hotel gifts and giveaways
?準(zhǔn)備酒店禮品和贈(zèng)品。
?Builds profile within local market place through attendance at various events and local market place通過參與當(dāng)?shù)厥袌?chǎng)的各種活動(dòng)在當(dāng)?shù)厥袌?chǎng)上樹立良好形象。
Co-ordinates hotel photography when required
如有需要，協(xié)調(diào)酒店的拍攝活動(dòng)。
?Monitors awareness of competitor activities and use information when developing strategies觀察競(jìng)爭(zhēng)對(duì)手的活動(dòng)并利用此類信息發(fā)展戰(zhàn)略。
Plans and coordinates sponsorship activities
?策劃和協(xié)調(diào)贊助活動(dòng)。
?Works with superior on manpower planning and management needs
和上級(jí)領(lǐng)導(dǎo)一起進(jìn)行人力規(guī)劃和管理需求
Works with superior in the preparation and management of the Department’s budget和上級(jí)領(lǐng)導(dǎo)一起進(jìn)行編制和管理部門預(yù)算。
QUALIFICATIONS AND REQUIREMENTS任職要求
Required Skills –
技能要求
?Communication skills are utilized a significant amount of time when interacting with others; demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
擁有在與他人交往時(shí)大多數(shù)時(shí)間所使用的溝通技能；完全代表酒店，品牌和公司與顧客，員工和第三方交往的能力。
Good writing skills
具有良好寫作技能
Proficient in the use of Microsoft Office
熟練使用微軟辦公軟件
Problem solving and organizational abilities
具有解決問題和組織能力
3 years of relevant experience or an equivalent combination of education and work-related experience
3年相關(guān)工作經(jīng)驗(yàn)，或與此相當(dāng)?shù)慕逃c工作經(jīng)驗(yàn)結(jié)合的背景。
